Sunday, June 17, 2007

Floor #28

Untitled Film Still #28

Floor #28, a short video by Hungarian artist Aron Deme, is based on the Untitled Film Still #28 from Cindy Sherman's famous Untitled Film Stills series. Sherman began making these pictures in 1977, when she was twenty-three. The first six were an experiment: fan-magazine glimpses into the life (or roles) of an imaginary blonde actress, played by Sherman herself. The photographs look like movie stills—or perhaps like publicity pix—purporting to catch the blond bombshell in unguarded moments at home. The protagonist is shown preening in the kitchen and lounging in the bedroom. On to something, Sherman tried other characters in other roles: the chic starlet at her seaside hideaway, the luscious librarian, the domesticated sex kitten, the hot-blooded woman of the people, the ice-cold sophisticate, and others. She eventually completed the series in 1980. She stopped, she has explained, when she ran out of clichés.
Floor #28, in a clever twist, reanimates the fictional still thus offering a possible origin of #28 about fourth a century after it´s appearance.
click pic to watch Floor #28

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